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The European
Cloud Backbone

Four datacenters. One European backbone.

Europe's AI and regulated workloads need a cloud that answers to European law, not a subsidiary of a foreign parent. We are that cloud: incorporated, operated, and run by us, from our own datacenters in Madrid, Munich, Helsinki, and Amsterdam. Since 2015.

99.9% uptime, by contract.

Your latency to our cloud · Measured now

-- ms

Real measurement, server-side, not a browser estimate. ? How this is measured

A few of the 1,500+ teams that run on our infrastructure.

Finance, energy, the public sector, and industry. Regulated teams that need their data in Europe.

  • Banco Santander

    ES ·Banking

  • BASF

    DE ·Chemicals

  • Siemens Gamesa

    ES ·Energy

  • Iberia

    ES ·Aviation

  • Meliá Hotels

    ES ·Hospitality

  • Finnair

    FI ·Aviation

  • Commerzbank

    DE ·Banking

  • Kemira

    FI ·Chemicals

  • Comunidad de Madrid

    ES ·Public sector

  • IFEMA

    ES ·Events

  • Nippon Gases

    ES ·Industrial gases

  • Marimekko

    FI ·Design

  • Ilunion

    ES ·Services

  • E.ON

    DE ·Energy

  • Douglas

    DE ·Retail

What we operate, end to end.

European sovereignty isn't a feature. It's the architecture.

Running since 2015.

Telecom

Cloud PBX, SIP trunking, messaging, fiber and mobile. Because some conversations still happen on the phone.

Specs
  • SIP trunking with number portability
  • Cloud PBX, no on-prem hardware
  • Fiber & mobile under one contract

Bare Metal

Single-tenant physical servers: cost-optimised, enterprise-grade, storage-dense, and GPU-accelerated. Your hardware, exclusively yours. No hypervisor, no neighbours.

Specs
  • Dedicated CPU, RAM and disk (no noisy neighbours)
  • Storage-dense and GPU-accelerated builds
  • Provisioned in hours, not weeks

Colocation

Rack, half-rack and cage space across our own European datacenters.

Specs
  • Rack, half-rack and full cage options
  • Tier III power & cooling, carrier-neutral
  • Remote hands from our own engineers

Cloud

Virtual Private Servers (VPS) for everyday workloads and Virtual Dedicated Servers (VDS) with dedicated CPU and RAM when you need the full resources. Plus Object and Block Storage, Managed Redis and MongoDB, Cloud SSO/IAM, Cloud Active Directory.

Specs
  • VPS & VDS, provisioned in minutes
  • Object/Block storage, Managed Redis & MongoDB
  • Cloud SSO/IAM and Active Directory

Solutions built on top

01

Data-Driven

Analytics pipelines, data lakes, and real-time ETL on infrastructure you control end to end.

02

Event Streaming

Kafka-compatible message queues running on our own network. Sub-10ms latency between our datacenters.

03

Artificial Intelligence

GPU-backed inference endpoints, training clusters, and vector databases. Your GPUs, exclusively yours. No neighbours on the hypervisor.

04

IT Consulting

Architecture reviews, cloud migration planning, and embedded engineers for the infrastructure you'd rather not maintain yourself.

05

SecOps

SOC monitoring, SIEM, incident response, penetration testing, and vulnerability scanning. A fractional CISO on call for the compliance advisory most in-house teams can't staff full-time.

06

Disaster Recovery

Dual-site failover, EU-only replication, and BGP multihoming for network-level redundancy. We plan and maintain the setup, and help you fold in your own datacenters alongside ours.

Sovereignty isn't a promise.
It's the legal structure.

DIVERSITY is a privately held European company, founded in 2015, operating four datacenters in Europe. We help teams build, deploy, and scale workloads on infrastructure that answers to European law.

What that means, concretely.

No US parent. No foreign chain of control. There is no entity above us that a foreign court can compel to hand over your data. We run cloud, bare metal, telecom, and colocation from our own datacenters in Madrid, Munich, Helsinki, and Amsterdam. Over 1,500 customers, from startups to Santander and BASF. The same team that answers your sales call keeps your servers running. Engineers, not a ticket queue.

Data in Europe

Workloads and critical data on European infrastructure. No transit through foreign jurisdictions.

GDPR by design

Built for traceability, compliance, and control. Not a layer added afterward.

European datacenters

Madrid, Munich, Helsinki, Amsterdam. Owned and operated by us.

No US parent

No exposure to extraterritorial reach like the CLOUD Act. Jurisdiction is the shield.

Why it matters

Sovereign by structure.

Not a marketing claim, a legal one. Here is what the structure actually gets you, compared honestly to a typical US-headquartered hyperscaler.

Scroll to see the full comparison

Comparison of DIVERSITY against a typical US hyperscaler on sovereignty criteria
  DIVERSITY Typical US hyperscaler
Incorporated & legally subject to EU law Yes. European entity, EU jurisdiction. Depends. Many are US-incorporated, or a US-parent subsidiary.
No US parent that can receive a CLOUD Act order None. No entity above us to compel. Often yes, if the parent company is US-incorporated.
Data stays in EU datacenters Always. Madrid, Munich, Helsinki, Amsterdam. Varies by the region you select; not guaranteed by structure.
The team that answers your sales call keeps your servers running Same engineers, from sales through support. Typically a tiered ticket queue.
Direct peering with AWS, Azure, GCP, Oracle Direct peering at EU exchange points. Varies by provider and region.

Eleven years. Four datacenters. 1,500+ customers.

4

European datacenters

Madrid · Munich · Helsinki · Amsterdam

44

points of presence

across Europe and the Middle East

1,500+

customers

from startups to Santander and BASF

99.9%

SLA uptime

guaranteed by contract

The address matters when the data is critical.

Owned and operated.

Tier III Carrier-neutral ISO 27001 99.9% SLA Direct peering with AWS, Azure, GCP, Oracle, Cloudflare (all sites)
MAD1

Madrid

28500 Arganda del Rey, Spain

  • Southern Europe core
  • LATAM connectivity hub
  • North Africa gateway
AMS1

Amsterdam

8253 PJ Dronten, Netherlands

  • Benelux gateway
  • High-density fiber
  • UK & IE connectivity
MUC1

Munich

81671 München, Germany

  • DACH market core
  • Finance & industry cluster
  • Central Europe hub
HEL1

Helsinki

00180 Helsinki, Finland

  • Nordic hub
  • 100% green energy
  • Free cooling climate
  • Baltic & Scandinavian reach

Our history

European infrastructure since 2015.

  1. 2015

    Founded in Madrid

    First datacenter, first customers. A European company from day one.

  2. 2016

    London and Tallinn offices open

    Expansion from Madrid into the UK and the Baltics. 1,000 servers across Madrid and London.

  3. 2017

    150+ customers

    The UK's first dedicated server company with full English and Spanish support.

  4. 2018

    Munich datacenter live

    MUC1 goes online. Third datacenter, the DACH market core.

  5. 2019

    Helsinki datacenter live

    HEL1 goes online, carbon-neutral. Fourth datacenter, 1,000+ customers across Europe.

  6. 2020

    Dallas, US opens

    Brexit and the pandemic close London's data center operations. Dallas becomes the newest site as the network reaches 40,000 servers.

  7. 2023

    Los Angeles and Secaucus live

    Two more US sites join the network. AI and GPU servers join the platform.

  8. 2026

    Europe, exclusively

    Dallas, Los Angeles, and Secaucus split off into an independent Americas entity. DIVERSITY becomes an EU-only company, answering to European law alone.

  9. 2026

    The backbone completes

    AMS1 goes live. Four datacenters, one European backbone: Madrid, Munich, Helsinki, Amsterdam. 1,500+ customers, 44 points of presence.

Things people ask before signing.

Straight answers, no upsell.

What does 'sovereign cloud' actually mean?

It means the company running your infrastructure is incorporated, operated, and legally subject to European law. Not a subsidiary answering to a US parent. When a government or regulator issues a demand for your data, the answer is determined by EU law, not a foreign jurisdiction. That is not a feature we added. It is how we are built.

Why does it matter where my cloud provider is headquartered?

The US CLOUD Act allows American authorities to compel US-incorporated companies (including their foreign subsidiaries) to hand over data stored anywhere in the world, without notifying you. If your provider is ultimately a US company, that applies to them. DIVERSITY is a European company with no US parent. There is no entity above us that can receive such an order.

We already use encryption. Aren't we covered?

Encryption protects data in transit and at rest from third parties. It does not protect against orders served on your cloud provider under their home jurisdiction's law. If the provider holds the keys, or is compelled to assist in accessing your data, encryption alone is not a legal shield. Jurisdiction is.

Is European cloud more expensive or slower?

No. Our datacenters in Madrid, Munich, Helsinki, and Amsterdam run the same hardware generations as the hyperscalers. Latency within Europe is lower when your users, your compliance requirements, and your infrastructure are all on the same continent. The cost of a data breach, a regulatory fine, or a forced migration later tends to be higher than any price difference today.

What industries do you work with?

Finance, healthcare, defence, legal, and any sector where data residency is a contractual or regulatory requirement, not just a preference. We also work with AI teams that need GPU-backed infrastructure without shared tenancy, and with businesses that simply want a provider they can call and get an engineer, not a ticket queue.

We're already deep into AWS / Azure / GCP. Is migration realistic?

Yes, and we have done it many times. Our architecture team runs honest migration assessments: we tell you what is straightforward, what is complex, and what is probably not worth moving. We also peer directly with AWS, Azure, GCP, and Oracle at internet exchange points, so migration traffic moves over private peering rather than the public internet. That makes transfers faster, more predictable, and cheaper than most customers expect.

How does this help with GDPR and EU compliance?

GDPR requires that personal data is processed under a legal framework that guarantees its protection. Storing data with a US-owned provider creates a structural tension: EU data protection law on one side, US extraterritorial reach on the other. Running on DIVERSITY removes that tension. Your data stays in EU datacenters, under EU jurisdiction, with no foreign parent company that could be compelled to act against your interests. For regulated industries, that is not a nice-to-have. It is the baseline.

Who is DIVERSITY?

We have been running cloud, bare metal, telecom, and colocation infrastructure since 2015. Over 1,500 customers, from startups to Santander and BASF, run workloads on our infrastructure today. Our own datacenters are in Madrid, Munich, Helsinki, and Amsterdam. We have offices in Madrid, Tallinn, London, and Casper. We are privately held, European, and the same team that answers your sales call is the one that keeps your servers running.

Four offices. One inbox per region.

A human answers.

Madrid

Spain

Calle de Hermosilla, 48

28001 Madrid

Contact Madrid

Tallinn

Estonia

Viru väljak 2 · Metro Plaza

10111 Tallinn

Contact Tallinn

London

United Kingdom

30 Churchill Place

E14 5EU London

Contact London
Support office

Casper

United States

312 W 2nd St, Ste A3100

Casper, WY 82601

Contact Casper